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Marketing Technology to the “The Millennial Generation”

Tablets and Smartphones appear to be dominating the market place and competition is becoming as fierce as the war between Radio, Television, and Movies in the 1950’s. Marketing groups are seriously examining and reaching out to that 18-34 demographic that usually mark business trends into the future.

The Millennial Generation — also known as Gen Y or the WE Generation — is the new demographic that businesses compete to attract. Millennials fall into the age 18-29 brackets, reaching their teens at dawn of the 21st century. This is the generation for whom the PC and Mac were always a reality. MP3 players, particularly iPods and iPhones, have been necessities instead of options.

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Hypertension, the iPhone and the Road to Health

The fusion of life with technology is embodied through clever devices. When it comes to apps covering a wide range, the iPhone ranks as a market leader. There are thousands accessories designed to work with the iPhone and other Apple IOS devices to improve your mobile and home lifestyle in many ways. Intuitive iPhone apps aligned with hardware allow conversion from a smartphone to a universal remote control for your home-theater. You can even use your iPhone in your car as a radar detector. The newest innovation for the iPhone, however, is as a way to monitor your blood pressure.

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J&R Rolls Out MusicFest 2011 Line Up!

J&R continues its annual summer concert series with the 2011 edition of MusicFest , this year at 23 Park Row (Door #6) , second floor. The event is presented concurrently with the J&R Tech Expo along the J&R mall on Park Row. The event takes place from August 25 to August 27.

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