Musicians and music dealers flock to Anaheim California as NAMM exhibits new products aimed at the music and entertainment markets.
The National Association of Music Merchants is the not-for-profit association that unifies, leads, and strengthens the $17 billion global music products industry. The association—and trade shows—serve as a hub for people wanting to seek out the newest innovations in musical products, recording technology, sound and lighting. NAMM’s activities and programs are designed to promote music making to people of all ages.
Founded in 1901, NAMM has been the engine driving the music products industry, enabling both large and small businesses to maximize productivity and reduce the costs of doing business. With more than 9,000 Members in the United States and 100+ other countries, NAMM is ultimately dedicated to expanding the market and giving people of all ages the opportunity to experience the proven benefits of making music.