With the International Consumer Electronics Show 2012 just around the corner (Jan. 10 to Jan. 13), we here at J&R are like kids waiting for the candy store to open. This year’s show promises to be the biggest one yet.
CES has always been about looking forward. It has been about introducing us to the next great bit of technology that can enrich our lives and alter the way we experience the world. Like the Kindle Fire, which along with its siblings Kindle Touch and the basic Kindle, sold a million units a week during the month of December. This CES should be no different.
Buying a new HDTV should be a very thorough process. You must first decide on how much you are willing to spend. Once you have a realistic budget, then you can proceed from there.
If shopping for a plasma panel, the first thing you need to be aware of is the lighting in the store. Is it bright? You should know that a typical store with industrial fluorescent lights is the last place you would want to judge the picture quality of a plasma. Many reputable stores counter this by only displaying their HDTVs in a darkened room, or in a room with soft lights comparable to the lighting in most people’s homes. However, I have been to many stores that clearly don’t know what they are doing. They have plasma displays front and center, under harsh, bright fluorescent lights. Those are conditions in which no one watches a TV, so do not make a judgment under those circumstances. Ask the manager or an employee to see if they can dim the lights, if they can’t, then go to another store. It may seem a bit melodramatic, but if you are going to spend your hard earned money, then the store should accommodate you if they are not displaying their wares in an optimal environment.
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Jemina Pearl will perform free in City Hall Park Thursday, August 27th at 6 pm, right after Diane Birch opens the show at 5 pm and just before headliners, The Smithereens at 7 pm.
Upon the break up of “Be Your Own Pet”, singer Jemina Pearl, daughter of rock photographer and musician, Jimmy Abegg, packed up her belongings - clothes, guitar, hair dye - and moved from Nashville to New York, formed a new band with Maxwell Peebles on rhythm guitar, Ben Pearson on bass, Erik Ratensperger on drums, and John Eatherly on lead guitar. They’ve been recording at The Fort in Bushwick, Brooklyn preparing for a fall tour.
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J&R has been on an advertising tear as of late. We launched a series of television ad spots, which you can see here. The response has been tremendously positive.
In addition to the television ad spots, we have initiated a new branding campaign on the NYC subway. J&R ads can now be seen on several subway lines and around subway stations.
Check out a few below.